Organizations in India are required to implement awareness programs according to the sexual harassment prevention guidelines. American Express, a Great Place to Work® Certified Organization, partnered Be.Artsy, a social enterprise that offers several innovative products to increase awareness on such social issues, to design a play Nukkad Natak to create awareness for their millennial employees. This form of street theatre is very popular as it enraptures the audience with its sheer energy, presentation and delivery and is also a medium by which they can engage a large audience in a single forum. The pilot for the series, conducted in May 2015 garnered a heartening response from the leadership as well as from their employees and covered 1250+ employees.

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